Batela South Africa emerged from a deep love for fashion and the shopping experience. Founded and managed by a family of accomplished professionals, the brand has a remarkable story to tell.

In 2019, the Batela SA team came across the first Batela jacket during a shopping excursion in Madrid.

Their journey continued as they travelled to Barcelona. Recognizing the immense potential of these jackets as so much more than a coastal product, they purchased a few more. Inspired by their experience, they took the plunge and became the exclusive reseller of the brand for Southern & East Africa.


Flash forward 4 years, and the business has imported over 70 000 jackets from Batela Spain. To date, Batela jackets are stocked in 65 beautiful stockists located across South Africa and online, as well as in Lesotho, Namibia and the Seychelles.

The allure of Batela jackets extends beyond their exceptional craftsmanship. Renowned figures in the arts, news, entertainment, medical, corporate, fitness and travel spheres proudly wear their Batela jackets.

Looking ahead, Batela SA is committed to revolutionizing the way individuals approach weather and travel, spreading the message that inclement weather no longer needs to compromise one's style.